Consider the advantages and disadvantages of such exchanges. Pros and cons of options: Benefits 1. One of the main advantages of link exchange is a citation index. The texts are much better accepted by search engines, in Unlike the pictures. If you take two Internet-based portal similar subjects, one to link to your site with anchor 'SEO Website', and the second button to hang 88×31, then returns to get links is much higher due to the fact that the link says search engines about the content of the site. Again on the contents of references will sense only when the subjects displayed the advertised resource. 2. An important point is the speed of downloads.
Sometimes the page, cluttering the heavy graphics loading more slowly. Link to download directly from the pages to be loaded immediately. Disadvantages: The disadvantage, in my opinion, one. Suppose you are sharing with the 'faulty' resource, you can kill your site acquired credibility because of that, looks like a link recommendation web masters, and not a very good recommendation, we think, a lot of good you will not. Pros and cons of banner exchange: Advantages: 1.
If you put a banner under design the resource, it will look like is not even bad. Beautiful banner can easily attach a resource mobility. 2. The visual image shows colorful site. Typically, home pages, almost never quality, skillfully painted advertising images. In a large-scale web-portal and banner worthy. 3. The image is much more visible links, especially if reklamka dynamic. 4. The picture is perceived faster than the link. Experienced through long been proved that the design is easier accepted by us. Quite often, people just too lazy to read what they say on here. 5. If you can not draw their own banner, it's easy to book banners have masters. Cons: A drawback of the advertising images are only two. 1. When you want to upload a banner, the server must connect to another server that is our banner. Then loading the image. For this action should pass a certain point in time N, it usually depends on the properties of the image and employment of the sending server information about the picture and other things. 2. It is very difficult to find an acceptable banner, so it succinctly accustomed to the design site. Pros and cons of the face. Now judge for yourself.