\”Bernd Neuhoff (CEO of Multicon AG) over multiple values of the new South financial group in Regensburg, in February 2010: an expansive distribution and highly qualified brokers this special concept of the independent South financial subsidiary Multicon AG explains Bernd Neuhoff, Executive Board of the Multicon, compact in an interview with South financial\”. As part of the South financial group, the Multicon AG benefited from the services and the offer of the entire South financial group. South financial compact: where do you see the value in the new system of the South financial group? Bernd Neuhoff: I’m sure that you can grow disproportionately and at the same time expand its quality of advice. It is finding the necessary unique selling proposition in the fierce competition. The crucial question is and remains: how come I to the customer and which as raised. In an article from the Cash.Spezial stood up to read that, who observed the recent developments in the market, finds that a clear delineation of individual sales channels hardly seems possible.
So arise about under the umbrella of a holding company\”different marketing concepts, where a tree sales and broker pool exist side by side. To do this, the South financial group offers a groundbreaking option. South financial compact: before the background of EU directives is to seek improved qualifications of mediator and more quality products and advice. How do you do this? Bernd Neuhoff: In the interest of good advice, a qualification is of course absolutely necessary and long overdue. The South financial group goes a step further here.
I need an expansive, forceful sales for an extreme training is not useful because different skills are needed to achieve a real customer exponentiation. Therefore a clear separation of functions is necessary, so that the concentration of each individual on a core competency is. The sales ensures the sales development and customer generation within a product specialization.